Whilst 2010 campaign generated a considerable amount of media activities (2010 Media Summary), several media organizations have committed again this year to deliver our message and promote our activity. We remain hopeful and confident that 2012 will generate more revenues for the charity adopted and great exposure and recognition to our donors. We summarize here below media initiatives for 2012:

TV Coverage:

• OTV News Coverage and daily live update from the mountain.
• OTV Weather update including the mount Elbrus region (pictures/Skype if available).
• OTV Morning shows (twice) (Nhar Jdid)
• OTV Documentary show on a prime time slot where logo and mention of donors will display.
  
  Future TV / MTV / LBCI committed additional coverage in forms of reportages/news mention (to be confirmed in duration and timing accordingly).

Digital Media / Newspapers